Both Vintage Electric and Optibike build more expensive electric bicycles in smaller numbers that are geared towards wealthier clientele. By focusing on what some would consider “luxury electric bicycles”, these companies might be better positioned to either absorb the cost of increased tariffs on imported parts such as electric bicycle motors, or find customers with enough expendable income that the higher prices of the final e-bikes wouldn’t be as large of a deterrent.

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Everyone seems to know a lot about Haibike’s e-MTBs, but I think their commuting and touring bikes are just as good, if a little bit underrated by the e-bike community. Another bike with the Bosch speed motor, this bike is quick and powerful. I really like the spec upgrades on this bike from the Trekking speed model in 2017. You’ve got Magura MT4 hydraulic disc brakes, a Shimano Deore XT M8000 Shadow Plus drivetrain, and the headlight and taillight run off a dynamo.
This thing is also kitted out with a full SRAM groupset, RockShox Yari RC front shocks, Custom Fox Float suspension at the rear and enormously punchy SRAM disc brakes at the front and rear. Fundamentally, it's a mighty off-road machine with pro-spec kit that introduces a new style of trail riding, allowing adrenaline junkies to ride further, climb harder and descend faster than ever before.
The Dew-E packs functionality and fun into a rather traditional and conservative package. Front and rear fenders, integrated Busch & Müller front and rear lights, and a built-in Abus wheel lock make this a very practical commuter bike. An 11-34t 9-speed cassette and 1.75-inch tires provide versatility: You’ll stay smooth over rough city streets and zip down gravel bike paths with confidence. Front and rear rack mounts also give you the chance to outfit this bike for carrying more cargo or supplies for a longer day on the bike. Whichever way you think you’ll be riding an e-bike, this bike deserves a second look.

Built by a company that’s made cycling equipment for more than four decades, the Vado feels more like a traditional bicycle than almost any other ebike. Its frame and components have been tuned to provide a familiar experience, making it easy for new and long-time cyclists to jump on and start pedaling. Specialized’s heritage shines through nicely, helping separate itself from the competition in an increasingly crowded ebike market.
As electric bike options continue to expand, more brands are integrating the battery more seamlessly. That makes them look sleeker (and more like a real bike). Batteries are expensive, so make sure there's a good way lock the battery to your bike if you'll be keeping it outside. Overall weight is important. Some battery and motors can add 15 pounds or more to the bike. With assist, you won't feel that much when you're riding, but you will if you have to carry your bike up stairs or lift it onto a bike rack.
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